Teva Copaxone

Client | Teva Pharmaceutical Industries

The Copaxone pavilion offered an innovative interactive experience: Visiting physicians encountered life-size presenters and patients on an interactive screen. Visitors were able to conduct an interactive dialogue with these figures, receiving feedback and answers to their questions. Additionally, visitors were able to navigate the touch screens to obtain more medical information.

The booth was produced for an international exhibition in the Netherlands.

In cooperation with Telemedia Special Presentations